CESC FÀBREGAS

Footballer on Chelsea FC

Comprehensive icon management

Global managers for Cesc Fabregas’s image during his time as captain of Arsenal FC and his years on FCBarcelona. From designing the strategy to follow, creating sub-brands and branding, an action plan and all types of executions: press office, image management with his sponsors, digital communications…  

#strategy #creation #communications #project #sales&marketing

Project creditS 
Graphic design: Roman Rodríguez y Vicky Walker 

CESC FÀBREGAS ACADEMY

Creation of the sub-brand for an icon

They gave us CampusCesc and we transformed it into the Cesc Fabregas Academy, the official football school of Cesc Fabregas round the world. From strategy to branding and all communications, until it attained positioning as one of the benchmark leading international football academies. We took charge of all its editions that were held in Spain and France. 

#strategy #creation #communications #project 

Project creditS 
Graphic design: Roman Rodríguez y Vicky Walker
Photography: Manel Gimeno